Join the Team

CloudFactory USA

Durham, USA

Some call it demand generation, others call it growth hacking but it comes down to being a revenue driven marketer. Do you thrive on accountability to the sales funnel, driving and tracking qualified leads and accelerating opportunities? Do you love driving results with targeted campaigns and content creation? Are you passionate about working with your peers in sales, product and marketing to build highly repeatable, scalable and predictable revenue campaigns?

 

CloudFactory is looking for a Demand Generation Marketing Manager to partner with our sales team to design, execute and measure demand generation towards growing the pipeline for existing and new products and services. This is our first senior marketing hire and a key role that will initially report to the CEO and work closely with the VP Business Development and our growing sales team.

 

We are passionate about using technology to transform the way work gets done and impact the world. Come join our growing team at the American Underground Main Street Campus (Durham, NC) along with our 120 full-time and 3000 part-time team members in Nepal, Kenya & Hong Kong!

 

KEY RESPONSIBILITIES:

  • ✔ Design and execute demand generation programs across all channels and key market verticals, from concept through execution.
  • ✔ Lead generation, lead capture and lead nurture programs that deliver needed pipeline.
  • ✔ Strategically integrate and leverage email drips, webinars, PPC/advertising, events, social media, search engine marketing, etc.
  • ✔ Sales enablement including: slide decks, case studies, whitepapers, sales talking points and objection handling.
  • ✔ Support company branding and awareness as part of the overall marketing initiatives and lead generation programs.
  • ✔ Lead production of design, video and website materials for product marketing campaigns.
  • ✔ Run multiple, simultaneous campaigns and activities at once and report on the performance of campaigns worldwide.
  • ✔ Conduct A/B tests on email offers and landing page copy to continually improve performance.
  • ✔ Provide support for external events, including trade shows, conferences, analyst presentations, etc.

REQUIREMENTS:

  • ✔ Experience with inbound marketing and automation tools such as Hubspot (currently using).
  • ✔ Experience with outbound prospecting and Salesforce CRM.
  • ✔ Experience with content development and marketing - strong copywriting skills are a big plus.
  • ✔ Ability to work autonomously and manage diverse workload.
  • ✔ Excitement about our social mission.
  • ✔ Ability to work in a dynamic startup culture.
  • ✔ Willing to travel internationally (Nepal once or twice per year).

QUALIFICATIONS:

  • ✔ 3-5 years of experience in demand/lead gen, product marketing, marketing automation, and sales roles.
  • ✔ Bachelors or Masters degree preferred.

WHAT WE OFFER:

  • ✔ Competitive base salary.
  • ✔ Variable performance comp.
  • ✔ Stock options.
  • ✔ Health insurance plan.

To apply, send your resume with a cover letter answering why you are interested in joining CloudFactory, no later than August 31, 2014 .


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Benefits

  • Medical and dental insurance for employee and family.
  • Generous and flexible leave policy.

About the Company

CloudFactory is more than just a hot tech startup  - we are working to connect one million people in the developing world to basic computer work while raising them up as leaders to address poverty in their own communities.

Companies today are looking for a better way to handle the volumes of data-intensive work that has become  critical to their daily operations.  This data can take the form of  Scanned Images, Audio/Video, Paper, Photos or Web Content.  Technology alone can only do so much and people alone can't typically scale. CloudFactory provides the perfect blend of human-machine integration to get large-scale data processed more efficiently and  at a lower cost than traditional methods.  The CloudFactory technology platform breaks-up large chunks of data into smaller computer tasks that are routed in-parallel and completed in record time by our distributed, global workforce.

Providing our clients from around the world with accurate and timely results requires software engineers, data scientists, business optimization experts and a host of other brilliant people to come together at our offices in Durham, Nairobi, Kathmandu and Hong Kong. If you are passionate about changing the world with technology as much as we are, come join us in our effort to transform the way work gets done. 

Build your career with us. Come work hard and play hard.